About The Hand
At the heart of what The Hand delivers for our clients is a sense of control and purpose, strategically planning your business growth.
Our skills lie with helping build your business, activated with dedication and intelligence.
Fundamentally, The Hand effects change within an agency, helping it to achieve its commercial objectives.
Meet the experts
The Hand works with experienced consultants, who have each had in-house new business experience and work hands-on with clients to implement strategies for winning business from new clients.
Natasha Ellard-Shoefield is Managing Director of The Hand. She brings her training skills to the business to ensure that a high standard of business development consultancy is maintained for the benefit of our clients. She is an accredited Design Business Association’s (DBA) expert in the field of business development. Natasha works alongside agencies to help them achieve growth potential through training and the application of a new business strategy for acquisition of new clients. Her experience from working with London agencies over the past 20 years has enabled her to particularly help owner-managed agencies achieve their commercial goals.
Carolyn is a skilled and tenacious new business developer with over 15 years experience helping marketing and creative agencies to grow. Working across all disciplines across the marketing spectrum including digital, design, PR, marketing communications market research packaging design and events, Carolyn is fantastic at immersing herself and soaking up agency culture, strengths and personality. She thrives on creating new and exciting opportunities for her clients using a tailored and targeted approach.
Rebecca is a seasoned business development professional with both in-house design agency and client-side experience. From creating new opportunities, to maintaining effective working relationships with customers, she has helped organisations improve their market position to achieve financial growth. Working more than 15 years within the drinks industry Rebecca has a strong knowledge of the drinks market with its ongoing challenges and growing trends. This particular background brings extra insight and instinct to her thinking and technique, benefiting her clients.
With more than a decade of experience of working in-house with creative and design agencies before working consultancy side for the past 8 years, Alex is a skilled business development and marketing professional. Alex has an excellent understanding of multiple sectors and disciplines, and she thrives on creating opportunities for clients. Highly motivated to achieve, Alex works closely with clients on their new business strategy from prospecting through to new business delivery. She has a keen eye for detail and a focus on delivering ROI.
Sue is a highly skilled and articulate marketeer with over 20 years of experience. She has worked within the FMCG sector and has an indepth knowledge of the drinks industry in particular along with a good overall understanding of how the professional services and financial services industries market themselves. Sue is a fantastic door opener, often using her creative skills to engage with professionals either on the phone or face to face. She understands the importance of timing and relationship building in order to foster results.
Jane Wilkins has excellent desk and phone research and investigation skills. She brings with her an in-depth knowledge of the professional services sector and in particular, legal services, having worked for over two decades as a Legal PA to the senior partner in a London Law firm before turning consultant. Many of The Hand’s clients target professional services, so Jane’s skills and expertise in this sector are highly valuable.
Ali is a highly proactive individual with wide-ranging experience of working across all marketing disciplines.
Ali has worked in house at a full-service creative agency before moving into consultancy where she worked with many multi skilled agencies, as an extension of their new business team.
She is accomplished in building relationships with key decision makers, ensuring all communication is relevant, nurturing the relationship until timings align.
With over 12 years of creative and digital new business experience, Ali has developed and delivered pipelines of successful opportunities for her clients.
Sharren has enjoyed over 20 highly successful years of driving new business for design and creative agencies – across a wide range of sectors, both public and private.
She brings an exemplary level of experience, knowledge, skill and professionalism. Clients find that her energy, enthusiasm and positivity is infectious and motivating.
Coming from an agency background herself, Sharren has complete empathy with her clients and can very quickly get under the skin of the agency; its culture, its strengths and its ambitions.
Sharren is a consummate all-rounder, proficient at every stage of the business development process. She relishes the opportunity to play a pivotal role in helping her clients’ businesses to grow.
The Hand’s client base covers all creative disciplines from advertising, branding, web and digital as well as retail interior design, sales promotion, production, graphic design and packaging.
The Hand works within the creative hub of London and with clients based throughout the UK, including Manchester, Leeds, Leicester, Liverpool, Winchester, Exeter, Brighton and Canterbury.
We also work with clients in Europe, North America, Canada, Hong Kong and Australia.
Our clients range from Top 100 Design Agencies and international business groups through to new and entreprenurial agencies — all at critical stages of growth.